Upgrade to the New Google AdWords Editor: Version 11.0 You'll also be able to see the total number of changes, errors and warnings. Google now allows you to download and manage entire MCC accounts in AdWords Editor, with the option to download several accounts simultaneously. You can also undo and redo up to 20 changes. If you screwed up, you can click 'Revert' to undo your bulk edits. You can then review your changes (Google will tell you if there are errors or warnings) and confirm that you want to apply the changes. You can either type your data in directly, or copy and paste a list of changes into the tool. The Make Multiple Changes tool organizes your text into rows and columns so you can add, update or remove items in bulk. Your Shared Library lets you assign bid strategies and sitelinks across multiple campaigns and ad groups. Confirm the ad groups that you'd like to paste the items into, and click OK.Paste the items into the selected campaigns or ad groups.How to copy and paste items into multiple campaigns and ad groups: Select a type in the type menu to view items from your selected campaigns or ad groups.In the tree view, use Ctrl + click (Windows) or ⌘ + click (Mac) to select multiple campaigns or ad groups.Google offers these simple instructions for multi-select: How to use multi-select: Using multi-select lets you easily view and paste items into multiple campaigns or ad groups. Google made it easier to make bulk changes and assignments across multiple campaigns and ad groups with the AdWords Editor 11 updates. Make More Bulk Changes & Select Multiple Items You can also use search shortcuts like the keyword:term command to find all keywords containing a specific term. An option within the search menu icon allows you to view and apply filters, limiting your results to new items, edited items, items with errors, etc.Ĭhoose 'Save current search as.' to file your searches for later use. The new AdWords Editor Advanced Search enables you to apply multiple search criteria and save searches, as well as find and edit/remove poorly performing keywords.īuild complex searches by using the Search Builder to first search on one term, then adding on additional criteria. New Advanced Search for Filtering & Complex Searches Google added type lists to ease navigation and get rid of the need to use multiple open tabs.Ĭlick an item in the type list to view data for the selected account, campaign, or ad group. Type Lists Improve AdWords Editor Navigation Just select the accounts, campaigns or ad groups and click the pop-out arrow icon. This means you could have your keyword list open while creating your ads, for example. In addition, you can use multiple open windows to view different parts of the same account at the same time. With this update, you can now view and edit multiple accounts side by side, even dragging and dropping or copy/pasting from one account window into another. This is a huge plus for marketers or agencies managing multiple accounts. Open Multiple Account Windows & View Side by Side Edit Panel, where you can make edits to your row selected in Data View. Data View, where you'll find the contents of the account, campaign or ad group you've selected in the Tree View.ĥ. The Account Tree, or Tree View, where you choose which account, campaign or ad group you want to work in.Ĥ. The Toolbar, where you can open or add an account, download recent changes, check or post changes or view account stats.Ģ. The new navigation layout above features:ġ. The new AdWords interface has a clean, fresh layout with reorganized navigation options and a streamlined data view. So let's see what's new: Redesigned AdWords Editor Interface In their Version 11 announcement this week, Google said this is the biggest update to the tool since it launched in 2006. I've questioned over the last 18 months or so why AdWords Editor seemed to be lagging so far behind the web version. Now, with the release of Google AdWords Editor 11, there's even more to love!ĪdWords Editor is one of Google's most popular tools, according to the search giant itself. AdWords Editor is still much-loved by search marketers, judging by the reaction when I suggested a year ago that Google seemed to be deprioritizing it.

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